This article was published in Australian Dictionary of Biography, Volume 13, (MUP), 1993
James Freeman (Jim) Cavill (c.1867-1952), hotelier, was born at Carlton, Melbourne, according to his repeated testimony, although in 1930 he claimed to have been born about 1879 in North Sydney, son of Frederick Cavill, bathkeeper. Information about Jim's early life is sketchy and sometimes contradictory. According to various stories, he moved to Sydney, ran away from home at the age of 9, swam the English Channel, was a circus acrobat, and prospected for diamonds at Kimberley, South Africa, and for gold at Coolgardie, Western Australia. In 1900 he asserted that he had married Ada Louisa Shadlow (d.1929) at South Yarra, Melbourne, on 17 February 1890, but the event was unrecorded. They were to have five children.
Having moved to Queensland, by 1899 Cavill was living at Spring Hill, Brisbane. From 1902 he operated as a tobacconist and hairdresser at 202 Edward Street (later part of the Tattersall's Club building). In 1915 he obtained the licence of the Royal Exchange Hotel, Toowong; in 1920 he transferred to the Kedron Park Hotel, opposite the racecourse owned by John Wren. Relinquishing this hotel to his eldest son Richard in 1923, Cavill moved to Elston where he bought twenty-five acres (10 ha) opposite the defunct Main Beach Hotel.
At this relatively isolated place, near a long, white, surf beach, he erected a sixteen-bedroom, timber building and named it the Surfers Paradise Hotel. The enterprise was timed to coincide with the opening in 1925 of a bridge over the Nerang River which made Elston more accessible to tourists. Standing in four acres (1.6 ha) of garden, with a private zoo, Cavill's hotel quickly became popular, particularly with the 'younger set'. The district was being subdivided into seaside allotments and Cavill disposed of half his land by 1930. On 20 February that year at St Stephen's Presbyterian Church, Sydney, he married 33-year-old Elsie Elma Ronfeldt who had accompanied him to Elston; Jim said that he was 52.
Powerfully built, Cavill had 'a gravel voice and an earthy vocabulary when his temper flared, which it did often'. He was a keen sportsman who kept himself 'fighting fit' and swam daily in the surf. In his small community the flamboyant hotelier promoted civic improvements, among them a Surfers Paradise Life Saving Club (1929) and a local progress association. With others, he lobbied successfully by 1 December 1933 to have the Elston place-name changed to the more glamorous Surfers Paradise. In 1936 Cavill's original building was destroyed by fire. He then erected a brick hotel where 'sophisticated' cabaret entertainment and accommodation (incorporating a celebrated 'honeymoon tower') attracted visitors from interstate and overseas. In 1945 the South Coast Town Council named the main thoroughfare, which passed the hotel, Cavill Avenue.
Survived by his wife and their son, and by a daughter and two sons of his first marriage, Cavill (said to be aged 90) died on 5 March 1952 at Surfers Paradise and was buried in Southport cemetery with Catholic rites. His estate was sworn for probate at £79,476. In 1957 the hotel was sold to Chevron Queensland Ltd for £350,000.
Pat Fischer, 'Cavill, James Freeman (Jim) (1867–1952)', Australian Dictionary of Biography, National Centre of Biography, Australian National University, http://adb.anu.edu.au/biography/cavill-james-freeman-jim-9713/text17149, published in hardcopy 1993, accessed online 25 July 2014.
This article was first published in hardcopy in Australian Dictionary of Biography, Volume 13, (MUP), 1993